
Gain the confidence you need in your business AND behind the chair.
Set up your one on one session today!

The beauty industry can be challenging, especially without a strong support system. As independent artistry continues to grow, finding that support can feel even more difficult.
My goal is to provide guidance and encouragement to anyone looking to grow in this industry.
I firmly believe there is no such thing as a “stupid question” – we are all about growth over here!
Focusing on things like: color theory or technique, Danger Jones or K18 Repair product knowledge, branding, client building and retention, transitioning into ownership or being new to our industry.
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ZOOM SESSIONS AVAILABLE ($50/30min)
IN PERSON SESSIONS AVAILABLE
(Cost determined based on consultation)
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Fill out the form to consult about your session!
You will receive a text message in response with further detail in order to schedule.
Kristine Choate is founder of The VIVID Collective, a Michigan based salon and educational community dedicated to empowering artists.
With nearly 14 years of experience in the hair industry, Kristine has navigated nearly every step of a stylist's journey. Starting as an assistant and growing into a commission stylist, she later transitioned to owning her own suite in 2018 before expanding into salon ownership in 2021.
Educating since 2019, Kristine has worked alongside brands such as Pulp Riot, Danger Jones and K18, has been recognized in Modern Salon’s Top 100 of 2025, nominated for multiple One Shot Hair Awards, and given a Legends Award by Drop Dead Hair Extensions for her artistry.
Along the way, she has gained invaluable insights through trial and error, and now she's passionate about sharing that knowledge with stylists eager to elevate their skills and thrive in their careers.
Through The VIVID Collective, she continues to elevate the hair community by bridging the gap between salon success and creative education.



